Our first denim began with a feeling, the lightness of Italian student years. A time before the internet, when a morning could be spent doing very little, and that was the whole point. We took it back to the streets of Milan, past the Colonne di San Lorenzo, the bars and the barriers, two friends moving through the city, unhurried and present.
A summer spent slowly
No feed to check, no rush to be anywhere. Just good company, long afternoons, and clothes that move with you.
A time before the internet
The cloth is a two tone block denim in dark blue and grey, woven from 68 percent organic cotton and 32 percent hemp at 315 g/m2. Hemp asks little of the soil, it enriches the ground as it grows, and it needs far less water than most crops. Designed in Rome, crafted in Italy, from a denim woven in Turkey.
Two pieces, made to last
A pair of jeans and a jacket, both unisex, both made to wear for years. Offered as a preorder, so we make only what is truly wanted, and nothing is overproduced.
Our first denim is a quiet tribute to slowing down. Discover it in the online store.
